A dedicated team of branding, marketing and web communications professionals building stronger association brands through four integrated strategies:
- Clarify Member Value
- Support Professional Development
- Build Community
- Deliver an Exceptional On-line Experience
The Association Group at MKB can provide the brand insight, expertise and resources your organization needs to build membership, grow sponsorship and increase revenue. Since 2003, a core team of senior creatives led by one Partner has focused their expertise exclusively on the association market—forming The MKB Association Group. The advantage our clients receive is derived from the close interaction of the team with our other creative staff. Shared knowledge, cross-industry best practices and experience within the for-profit world of the association’s member base shape The MKB Association Group’s unique qualifications.
Our core competencies include:
- Branding and Identity Initiatives
- Organizational Web Sites and Micro Sites
- Web Marketing and Member Programs
- Strategic Marketing Plans
- Certification and Education Communications
- On- and Off-Line Advertising
- Meeting and Event Promotion
But ultimately, we deliver:
participation, engagement, growth and results.